SOCIAL MEDIA MARKETING & SEO SERVICES

SOCIAL MEDIA MARKETING US$699/Month

The Social Media Advanced package is an all-in-one social media package that covers major social media channels. The service includes unique content creation, brand monitoring, Facebook ads management, and other social media activities.

KEY FEATURES:
The all-in-one, social media package, covers all social media activities for your business with specific activities to meet your unique requirements. The package includes content management with content provided in a one-month calendar for review and approval at the start of each month. The social media strategy covers all aspects of branding, persona development, engagement strategy, content strategy, and verticals.

THE GOALS OF SOCIAL MEDIA MARKETING:

  • Traffic - generate traffic for your website
  • Awareness - create awareness for your brand or specific parts of the brand
  • Conversion - push specific products and lead fans to a landing page where they can convert
  • Engagement - engage fans to interact with the page and develop brand loyalty/ambassadorship
  • Customer Service - focus on providing customer service or taking in feedback from customers

PLATFORMS INCLUDED:

  • Facebook
  • Twitter
  • Instagram
  • LinkedIn
  • Pinterest

MONTH 1: CAMPAIGN SETUP AND STRATEGY

  • Social Media Audit
  • Social Media Playbook
    - Buyer Persona
    - Communications Objective
    - Content Strategy and Content Vertical Themes
    - Response Protocol/Escalation Process
    - Message Flowchart for Comments Management
    - Tailored Audience for the Page

 

  • Account Creation and Optimisation
  • Profile Picture and Cover Photo Creation

MONTHLY (STARTING MONTH 2): POSTS & ADS MANAGEMENT

  • Monthly Content Planning
  • Content Creation and Posting:
    - 14 high-quality graphic posts every month
    - 8 high-quality curated articles every month
  • Monthly Social Media Paid Ad Campaign Management
    - Ads Creation (2 per month, graphics with text)
    - Campaign Budget Recommendation
  • Ad Hoc Social Media Hours
    - Three hours dedicated to ad hoc tasks on custom content, contests, analytics, reports, or strategy
  • Follower Growth
  • Monthly Social Media Report
    - Social Media Snapshot (Overview)
    - Network Growth/Reach
    - Engagement Report
    - Content Report/Content Consumption
    - Performance Analysis and Recommendations

SEARCH ENGINE OPTIMISATION US$699/Month

With this campaign, you will be able to track your campaign rankings. You will also be able to view keyword rankings, website traffic reporting, Google SERPs report, and other data.
I will provide an extensive pre-campaign site audit and keyword research, grouping, and mapping. The extensive on-page optimisation includes Google tools integration and testing, web copywriting (up to 3 pages), and optimisation of up to 10 units of tags, headers, metadata, and URLs, among others.

I will provide:

  • Ranking for 10 keywords
  • Rich snippet recommendations including breadcrumbs
  • Monthly rank building through guaranteed blog outreach and magazine news placements
  • Site Assessment Report
  • On-Page Report
  • Monthly Executive Summary Report.

MONTH 1: CAMPAIGN SETUP AND OPTIMISATION

  • Account Research and Prep
  • Website Audit
  • Pages Optimised (10 pages)
  • Keyword Research
  • Keyword Grouping
  • Keyword Mapping
  • On-Page Optimisation
  • SEO Road Map
  • Blog Creation
  • Webpage Copywriting (3 pages, 350 words per page)
  • Title Tag Optimisation (10 titles)
  • Meta Description Optimisation (10 meta description)
  • Meta Keyword Optimisation (10 meta keywords)
  • Domain Redirect Optimization (10 domain redirects)
  • .xml Sitemap Optimisation
  • Robots.txt Check
  • URL Rewrites (10 URL rewrites)
  • Broken Link Report
  • Rich Snippet Recommendations
  • Breadcrumbs
  • Initial Off-Page SEO
  • Magazine/News Placement (1 article)
  • Blog Post Outreach (1 article)

MONTH 2: GOOGLE TOOLS INTEGRATION

  • On-Page Optimisation (Google Tools Integration and Testing)
  • Google Analytics (GA) Account Creation
  • Google Search Console (GSC) Account Creation
  • Google Tag Manager (GTM) Website Installation (after GA and GSC integration to GTM)
  • Google Analytics Firing Test (up to 10 pages)
  • Sitewide Tags Definition and Testing (1-2 sitewide tags and testing)
  • Page Tags Definition and Testing (2-page tags per 2 events)
  • Other On-Page Optimisation Strategies
  • Schema Element Installation, including website, phone, and sameAs elements (up to 10 pages)
  • Data Highlighter Application (homepage, product page, and one other page type such as articles, book reviews, events, local businesses, movies, restaurants, software applications, and TV episodes)
  • Google Analytics Filtering (including referral filters and IP filters)
  • 301 Page Redirection (up to 25 pages)
  • 404 Error Correction (up to 25 errors)
  • Internal Linking (10 links per 10 pages)
  • Site Speed Optimisation (for WordPress sites only)
  • Google Tools Integration Report
  • Off-Page SEO
  • Magazine/News Placement (1 article)
  • Blog Post Outreach (1 article)

MONTHLY (STARTING MONTH 3): OFF-PAGE SEO AND RANK BUILDING

We provide guaranteed blog outreach and magazine placement through our partner magazine sites and blog networks. Each article placement and outreach is ensured to be contextually related to the client's site to provide the most ranking boost.

  • Blog Post Outreach (2 articles)
  • Magazine/News Placement (3 articles)

BOTH SEO & SOCIAL MEDIA MARKETING - US$1250/Month

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