It’s frustrating when your marketing message fall on deaf ears and failure to connect could cripple any business. With all the social media hype, who would imagine it to be this difficult? But of course, nowadays everyone talks and no one listens.
Prospects will only pay attention when they’re motivated through interaction and education. The random marketing activities like posting on social media this week and doing a little SEO next week won’t do either. In fact, many end up wasting the little time and money they do have, just to quit the process after a few weeks.
On a good day, most small business owners don’t know what results to track and how to link them back to their business’ bottom line.
You heard that posting on social media ten times a day would do the trick. But, what they didn’t tell you is that your social media strategy is a part of a much bigger picture.
You need a comprehensive marketing and sales framework.
But, creating one isn’t easy! It takes the effort to create a strategic plan that includes tactics and tools that precisely target the audience that you’re trying to reach.
What’s perhaps more imperative is that it must be unique to your business. You cannot just copy and paste what others do because it doesn’t work that way. You must invest time to think through a unique set of processes to arrive at the best marketing practices for your business.
But the hard work will pay off!
Because the liberating confidence that you glean from the process will prevent you from jumping on every marketing bandwagon that comes along.
Also, when you know that you’re doing the right things, you’ll be less likely to quit the process- saving you time, money and going around in limbo.
Let’s face it!
They’re no shortages of marketing advice, so more isn’t what you need. You need a system with proven ideas and innovative strategies that give your marketing plan a firm foundation.
That’s right! You need a plan- your plan!
If you are SERIOUS about investing some hard work (the only way) into a robust digital marketing strategy- then I have a tool that you will love and appreciate. The Practical Digital Marketing Planner® allows anyone to Create, Implement & Improve a Complete Digital Marketing Program to Succeed Online.