The Sales Funnel Explained – and Why You Need one!

Without a Sales Funnel, you are Making hard work out of your Marketing and losing time and money in the process.

I came across a Facebook ad this week. The advertiser was giving away a free guide on how to run a successful Facebook ad. Many of the people who commented on the ad also asked What a Sales Funnel was. They asked because other people alluded to the fact that a funnel was in use […]

My Unique System that Gets Better Results from Social Media.

In my early days as a social media manager, it was an uphill struggle. My clients didn’t know what a successful campaign looks like and we clearly had differing views on the results that were important. Most of my small business clients were happy with just growing their likes and followers, but they didn’t know […]

7 Marketing Practices you must Adopt Right Now

Here are 7 areas that you have been avoiding that you must adopt right away

If you are like me who obsessively study brands, you will realise that some get attention while others- well don’t! Over the last few years, business owners struggle with what they should share on social media. Today that’s not the case. Everyone who is anyone has a pool of social media content ranging from quotes […]

7 Marketing Practices you must Adopt Right Now

ABC of Digital Marketing for Small Business and Entrepreneurs

Ready to take the guesswork out of your marketing? Read this guide to the end.

Small business owners and entrepreneurs suffer from the “shot-gun approach marketing syndrome“. They often don’t give meaningful consideration to their strategy. This waste both time and money- the two most limited resources in their business. Not empowered to think critically about how their business goals align with marketing ROI, they often jump from pillar to […]

Digital Marketing Coaching Program

9 Facebook Advertising tools to Maximise ROI on a Budget

Approach Facebook Marketing With Confidence so You Can Get Better Results

Facebook is an important advertising platform for companies of all sizes. 900 million people use the site daily, and it’s robust targeting capabilities makes it ideal to reach a highly relevant audience. But, creating a Facebook campaign is easier said than done. Simple mistakes could blow your marketing budget leaving you at a significant loss. […]

Facebook Advertising Tools

10 Surefire Ways To Improve Your Social Media Strategy

Struggling with Social Media? Here Are 10 Things Missing From Your Strategy.

The “build it and they will come” social media fad have been around as long as social media itself. We can reach just about anyone, but it’s no easier to close a sale and to scale the business. Here’s why: social media came with a new set of rules. Clients feel entitled, and they expect […]

Social Media Strategy Tips